Which major denim brand was the first to introduce a zipper fly on men's jeans in the 1920s?
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Lee introduced the '101Z' jeans in 1926, featuring the world's first zipper fly on a pair of jeans. This was marketed as a faster and more convenient alternative to the traditional button fly. The zipper was a massive hit among cowboys and workers, cementing Lee's reputation as a top-tier innovator in workwear.
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