In 1951, Levi's designed a custom denim tuxedo jacket for which famous singer after he was denied hotel entry?
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Bing Crosby was almost turned away from a luxury hotel in Canada because he was wearing denim. In response, Levi's crafted a formal tuxedo jacket completely out of denim for him, coining the term 'Canadian tuxedo.' Crosby loved it so much he wore it to press events, cementing the double-denim look in fashion history. Photo: FOTO:Fortepan — ID 6735: Adományozó/Donor: Erky-Nagy Tibor. archive copy at the , Wikimedia Commons, CC BY-SA 3.0.
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Source: Wikipedia (CC BY-SA)
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